When we perform an audit, we assess how well your website has been set up to get noticed by search engines like Google, Yahoo, and Bing. There are innumerable factors that go into how well a website ranks in search results, and we look at all of them to determine what (if anything) is holding your site back from ranking higher and generating more traffic. Our experience in SEO allows us to focus on only the most impactful items to get your business where it needs to be in the search results.
When you sign up for an audit with us, we run through the complete checklist of known ranking factors that search engines use as we put your website under a microscope. We look at your page load times, mobile-friendliness, keyword use, internal and external links, analytics and reporting, coding, technical errors, crawlability, accessibility, and more. In the end, we show you what you’re currently doing on your website versus what you should be doing. In each section of the audit, we outline any problems we have identified and exactly what you can do to fix it.
There are many reasons why a business might want to have an audit of their website. If you never see your website on Google where you see your competitors if you just finished migrating your website to a new domain or platform (or are thinking about it), if you noticed a sudden and significant drop in your traffic and conversions, and so on. Many customers come back to us for annual audits to ensure their in-house teams or contracted SEOs are truly taking care of all the specific details. Many SEOs and agencies utilize our service to act as a second opinion and to validate their own recommendations are going to create a positive impact for their clients.
Absolutely. Our on-site optimization service is built for businesses who don’t have the in-house technical and SEO expertise to implement all of our recommendations, or who are just too busy focusing on other parts of their business. Our team will take on the most important tasks outlined in the audit that are holding you back in the search results and swiftly implement them. We’ll work with you, or individuals on your team, to approve content and website changes before anything gets put online – it’s your brand, you always have the final say on any work we do.
We sure can. We can incorporate data from 50+ different marketing platforms into a cutting edge dashboard to allow you to access key marketing metrics whenever you like or send reports on a periodic basis.
Make sense of where you’re at and what you need to do to get where you want to go. Click on contact us to get the conversation started.